Each boutique is exclusive, unique by its character, approach and individuality. The themes vary from vintage to gadgetry. They could be trendy or historic, gracefully contemporary or exceptionally themed, from forts to country retreats to utterluxury to renowned designer hotels - anything that you would like.
They are most of the times, much smaller than luxurious mainstream hotels and often consist of only 10 to 50 guest rooms. The rooms may be large or small, may be stuffed with furniture and accessories or extremely simple yet beautiful. They mainly focus on privacy, and beauty rather than loud extravaganza. They have 24x7 customer services and the employees respond to guests' needs very efficiently. Many hotels like this also provide on-site dining and they are comparatively expensive. The also offer lounges and great bars in the hotel.
These types of hotels have normally been independent properties run by individuals or even companies with a small collection. Nevertheless, their successes have encouraged multi-national hotels and hotel chains to establish their own brands in order to put a stake in the luxury boutique hotels market.
These boutique hotels are a success because they have something to offer to every kind of customer, from official business to exciting vacation, personal romance to honeymoons, classic ambient to chic downtown boutiques. Earlier big cities of US and UK were centre for these types of hotels. But nowadays the concept has spread all over the world and new luxurious, boutique hotels are appearing in European, East Asian and far eastern countries as well.
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